During the summer of 2025, Nuvve Holding Corp. (Nasdaq: NVVE) allocated 100% of its cryptocurrency portfolio to media threshing, the native token of hyperliquid, a decentralized exchange (DEX). This move sparked a debate: was it a visionary pivot to capitalize on DEFI growth or a risky rescue attempt? Nuvve’s financial struggles were evident, with a market cap of $12.56 million and significant cash flow burn. To avoid insolvency, Nuvve raised funds through a public offering and invested in media threshing tokens.
Hyperliquid, with a total locked value of $2 billion and significant daily trading volume, was seen as a high-risk, high-reward token. The token’s features included buybacks, high yields for holders, and governance by token holders. Nuvve’s leadership believed integrating media threshing would enhance its energy infrastructure, but execution risks were significant. The company’s bet on media threshing was compared to Tesla’s Bitcoin move in 2021, but Nuvve’s situation was riskier due to its smaller market cap and lack of diversification.
Nuvve’s decision to go all-in on media threshing was seen as a calculated risk,
https://altcoin.observer/a-strategic-bet-or-a-liquidity-rescue-buoy/
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